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ATG Entertainment: Passion Behind Performance

ATG Entertainment is proud to stand at the forefront of the live entertainment industry.  

Our expertise and capabilities enable producers and other creatives to bring their visions to life and create unforgettable performances for audiences, presented in our landmark venues and delivered with exceptional hospitality.  

It is the passion of our teams, that cover every discipline across the live entertainment industry, that underpins our continuing strategic growth and success.  

We own, operate or programme some of the world’s most iconic venues

ATG Entertainment manages 64 venues across Britain, the US and Germany.  

In the UK, our portfolio includes historic West End theatres such as the Duke of York’s, Harold Pinter, Piccadilly, Savoy, the Apollo Victoria, the Lyceum and the Phoenix Theatre recently refurbished to host Stranger Things: The First Shadow. We also operate venues across the UK in major cities such as Birmingham, Bristol, Edinburgh, Glasgow, Liverpool, Manchester and many more. We programme, present and operate two music-focussed arenas: the historic Globe in Stockton, and the Digital Arena on the waterside in Swansea.   
In the US, we run seven Broadway houses including the Lyric Theatre, the Hudson Theatre, The Al Hirschfeld Theatre and the August Wilson Theatre which is home to ATG’s production of Cabaret starring Eddie Redmayne and Gayle Rankin. Over the years we have grown our footprint to include venues in Brooklyn, Boston, Detroit, San Francisco, New Orleans, San Antonio, and Sugar Land, Texas.  

In Continental Europe, we operate theatres in Berlin, Cologne, Düsseldorf and Bochum. In addition, we’re delighted that Harry Potter and the Cursed Child chose one of our venues, the Theater am Großmarkt in Hamburg, for its first ever non-English production. 

We are the world leader in theatre ticketing   

We process more than 18 million tickets every year for hit musicals, acclaimed plays, concerts, comedy shows and a variety of other live events across the UK, US and Germany.   

We run some of the world’s most popular theatre ticketing sites, with ATGtickets.com alone attracting over 40 million unique visitors a year.  

Our complementary brands include LOVEtheatre.com and Group Line which is the UK market leader for group sales and consistently voted “Best Ticketing Agency” by industry peers.    

We present the world’s best live entertainment in our venues   

Working alongside the world’s leading producers and creative artists, our venues present an extraordinarily diverse range of top-quality entertainment. Our West End and Broadway theatres host long-running hit shows such as the multi-award-winning Cabaret at the Kit Kat Club, Disney’s The Lion King, Wicked, The Book of Mormon, Hadestown and Moulin Rouge! The Musical. Other current and recent shows in our venues include Sarah Jessica Parker and Matthew Broderick in Plaza Suite, the critically acclaimed Stranger Things: The First Shadow, Daniel Radcliffe and Jonathan Groff in Merrily We Roll Along, James Norton in A Little Life, Andrew Scott in Vanya, Matt Smith in An Enemy of the People, Jodie Comer in Prima Facie and the multi-five star reviewed Nicole Scherzinger in Sunset Boulevard. Our regional venues in the UK and US present top musicals and plays including Disney’s Aladdin, Hamilton, Wicked, Come From Away, Tina, & Juliet, Funny Girl, The Book of Mormon, Les Misérables, Mamma Mia, and in Germany shows such as Harry Potter and the Cursed Child and the long-running production of Starlight Express in Bochum.  

 Music also features, with the world’s top music artists appearing regularly on our stages. Recent highlights include Bob Dylan, Ed Sheeran, Arctic Monkeys, Royal Blood, Busted, Bonnie Raitt, Nick Cave, FKA Twigs, John Legend, Paloma Faith, Sparks, Hollywood Vampires, OMD, Queens of the Stone Age and George Ezra.  Forthcoming artists to appear include Nile Rodgers & Chic, Kaiser Chiefs, The Libertines, Paul Weller and Jamie Cullum. The mix is completed with the very best comedy, spoken word, dance, opera, and much more to delight audiences in our venues across the globe.  

We produce award-winning shows  

Our in-house production team, ATG Productions, are dedicated to producing critically acclaimed, commercially successful and creatively ambitious work for the West End, Broadway, Continental Europe and beyond.  
Recent projects include the critically-acclaimed Cabaret at the Kit Kat Club (Playhouse Theatre/ August Wilson Theatre, Broadway); Plaza Suite starring Matthew Broderick and Sarah Jessica Parker (Savoy Theatre us); The Wiz (North America tour and Broadway), Sunset Boulevard starring Nicole Scherzinger (Savoy Theatre / Broadway) via The Jamie Lloyd Company; Player Kings starring Ian McKellen (Noel Coward Theatre/UK tour); Appropriate starring Emmy, Golden Globe, and Screen Actors Guild Award winner Sarah Paulson (Broadway), and the Tony Award winning production of Parade (Broadway/North America Tour); A Streetcar Named Desire (Phoenix), Dear Evan Hansen (UK Tour); Pretty Woman The Musical (Savoy / UK tour) and Gutenberg starring Josh Gad and Andrew Rannells (Broadway). In addition to producing the world’s first non-English productions of Harry Potter and the Cursed Child as well as Moulin Rouge! The Musical, ATG is also co-producer of Harry Potter Tokyo.  

ATG’s partner company Sonia Friedman Productions is an international production company responsible for some of the most successful theatre productions around the world including: Harry Potter and the Cursed Child (Global), The Book of Mormon (West End), Stranger Things: The First Shadow a co-production with Netflix (West End), Rodgers & Hammerstein’s Oklahoma! (West End), Patriots (West End), Dr Semmelweis (West End), Funny Girl (Broadway) and Merrily We Roll Along (Broadway). 

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ATGAKASonia Friedman ProductionsEmerson Colonial TheaterLyric BroadwayHudson BroadwayKings Theatre BrooklynSaenger TheaterMahalia Jackson TheaterATG ProductionsATG Creative LearningFisher TheaterBroadway SFAugust Wilson TheatreSt James Theatre

Our Values

About Us

Life at ATG

Julia's Story

Julia's Story

Julia works as part of the Front of House team at the New Alexandra Theatre in Birmingham.

Front of House

Front of House

If you’ve been to a theatre, cinema or even a restaurant you’ll have experienced the Front of House role. We’re the team that welcomes you to the theatre and works hard to make your visit a spectacular one from beginning to end. It’s a busy job with lots of variety and the opportunity to work with many different people in a creative and exciting environment. Sound good? Read on!

Days in the Life of a Theatre Techie

Days in the Life of a Theatre Techie

New Wimbledon Theatre is well known as a receiving house with a long history of hosting different touring shows on our stage every week. However, what you may not know, is just how much work goes on behind the scenes to set the stage for these constantly changing productions. To find out what our technical team get up to I grabbed a hardhat and a pair of steel capped boots to work backstage with them on perhaps their biggest get-in of the year,

Corporate Social Responsibility

At ATG Entertainment, we present the world’s best live entertainment in our venues, by partnering with top producers and creative talent. These achievements have been reached over the course of 30 years and are due to the outstanding effort of everyone in our teams.

Our UK CSR Report details the Group’s efforts to work with, and within, our communities to promote youth participation, diversity and both individual and environmental advancement and wellbeing. Inside you will find stories about our company-wide efforts – like our team’s work towards making us a zero-waste industry – as well as the small, specific projects in our venues that impact local communities. It’s only a small sampling of the array of projects and programmes we operate or collaborate on.

Our Corporate Social Responsibility strategy revolves around three pillars.

  • Next Generation – we work to introduce tomorrow’s audiences to the joys of live entertainment and to nurture the next generation of industry talent.
  • Environment & Sustainability – We consider the most sustainable options for our work and foreground environmental impact in all of our educational and artistic projects.
  • Community, Diversity and Inclusion – We strive to improve and promote diversity, inclusion and wellbeing in live entertainment for our communities – our audiences, artists and staff alike.

View our UK CSR Report for more details.